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Sandy Reader
Executive Function Coach
Building Awareness. Building Systems. Building Confidence.
My Story
My path to EF coaching started at home.
When my son was two years old, he was diagnosed with PDD-NOS and a speech delay. I converted our upstairs great room into a sensory space — a ball pit, swings, slides — because someone told me it might help calm his nervous system, and I would have tried anything.
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I velcroed pictures to every surface in our house so he could ask for what he needed before he had the words. I watched him sign his first communication. I heard his first spoken words. I watched the world come alive for him.

I sat in rooms full of professionals and advocated for what I knew he was capable of — even when the room wasn't sure. I pushed for him to be in regular education in second grade when the system wasn't certain he was ready. He ran for student council in fourth grade. He joined safety patrol in fifth. He did things that made him anxious — and he did them anyway.
The therapists and educators who never took no as an answer to 'can he' — who raised the bar because they knew his potential — changed our lives. I built my career trying to be that for other families.
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I started working in his early intervention program. Moved to the school district as a 1:1 aide, growing at every level alongside him. Found my own passion in working with students with disabilities. Eventually built my own solo practice — because I knew I could give more outside the system than inside it.
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That experience shaped everything about how I work. Students who struggle aren't lacking ability — they're missing systems that fit how they actually think and work.
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This past year, I watched my son graduate from college — listening to him talk about his passion and what he wants to build with his life. Full circle doesn't begin to cover it.
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I know that not every journey looks like ours. Every child is different. Every outcome is its own. What I believe — with everything I have — is that there is potential in every person's life, whatever that looks like. I meet my clients exactly where they are, and I work toward what they can see for themselves.
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This is what I would have loved when I was in the middle of my own journey — someone who had been there, who believed fiercely, who could sit beside me and say: I see what you see in your child. Let's figure out the next step together.
What I am seeing
Students today have more tools, reminders, and systems built around them than any previous generation — and many are still struggling to manage. What looks like a motivation problem or a technology problem is often something simpler: the external systems did the work so long that the internal skills didn't have the chance to develop.
The ability to manage your own time, follow through without being prompted, and show up consistently — these don't develop automatically. They have to be learned. And they're exactly what I help build.
My Approach
I start with curiosity, not a plan. Before we build anything, we slow down and look at what's actually getting in the way — what patterns keep showing up, what's been tried before, why it hasn't stuck. Then we build something together that fits how the student actually thinks and works. Systems that feel imposed rarely last. Systems a student helped design usually do.
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The students and young adults I work with don't all look the same. Some have a diagnosis, some don't. Some are falling behind, others are holding it together on the outside but running on empty. What they all have in common is that they're more capable than their current habits are showing — and they need someone in their corner to help them find that.
Credentials
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Professional Certified Coach (PCC), International Coaching Federation (ICF)
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16 years experience working with students, families, and educators
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Background in school-based and private clinical settings — including Santa Clara Unified School District
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Trained in executive function coaching for neurodiverse learners

What My Clients Say
For 7 years, Sandy has played an essential role in guiding and supporting my daughter, who has learning differences and ADHD. Sandy has been a steady coach and mentor through the entire essay-writing process for both undergraduate and graduate school applications. Sandy encouraged my daughter to reflect deeply on her future goals and passions, ensuring that her essays captured a thoughtful and comprehensive vision for what she hopes to achieve. Sandy also provided extensive coaching on how to organize her ideas to craft essays with a clear, logical flow that tell a compelling story about her experiences and ambitions. Sandy's coaching has given my daughter the gift of increased confidence in herself. She takes pride in the essays she wrote and her accomplishments and vision for her future, and she will be attending one of her top choices for graduate school in the fall.
Karin, Parent
Working with Sandy has helped me develop my writing and organization skills over time. Since high school, she has helped me strengthen my executive functioning skills — creating schedules, plans, and strategies for getting work done. She also helped me brainstorm and provided feedback on essays for both my undergraduate and graduate school applications. As someone who has navigated challenges with a learning disability, Sandy helped me organize my thoughts and develop strategies for the writing and editing process. Her guidance enabled me to become a more confident and capable student. I am grateful to have had her support during two very important milestones in my life — the skills she has provided are something I carry with me and will continue to rely on as I attend graduate school
Nicole, Graduate Student